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Home Page » Employment & Careers » Entrepreneur Opportunities
 

Designing Your New Business -- Setting Up A Design Business

 
Author: Lee Lister

Many small businesses are crying out for good design at a low cost and if you are just starting out as a designer this is great news for you. This helps them but it also helps you because you not only get experience but you also manage to build up a portfolio, some good references and still get paid!

So how do you get to work for small businesses? Here are a few ideas for you.

* Logos and Business Cards:: Nearly every company wants an eye catching logo and business card but many are not comfortable in approaching big design companies for such a small project.
* Postcards: Small businesses, especially real estate agents often use postcards as part of their marketing. Design some really eye catching, appealing and or funny postcards for some key businesses such as: real estate agents, gardeners, carpet cleaners, plumbers etc.
* Marketing Materials: You could put together a whole set of brochures, paper headers, business cards etc for a company.
* Posters, Menus etc: These are always needed.
* Web Sites and Graphics: A very competitive area that is not likely to make you a lot of money in the short term but if you have a unusual aptitude then go for it.

How to start:
1. Decide upon 4 5 areas you want to concentrate on. I would look at real estate, plumbers, electricians, lawn care, home cleaning, and restaurants. These have a large group of small businesses seeking to differentiate themselves.
2. Set up a portfolio of designs that would appeal to these people.
3. Set up a web site if you are able to or barter with one of your fellow students who can do this for you. Put some of your design ideas on the site. Make sure you watermark them so that they do not get stolen.
4. Design your own business card highlighting your skills with the design of course. Give your contact details and web site address. Send them out to likely people.
5. Leave the cards in suitable places, like the local coffee bar, wholesalers etc.
6. Set up posters advertising your services, use craigslist and the local classified ads.
7. Take along your portfolio if someone asks for more information.

Good luck

Author Bio:

Lee Lister

Lee Lister is Management Consultant and Program Manager with more than 25 year's management and consultancy experience and more than 20 year's program and project management experience in projects for Banking, Finance, Insurance, Leisure and Government bodies. She also have more than 10 years bid management experience ranging from bids for medium companies to large international and infrastructure bids.

British born, Lee received her BA(Hons) Financial Economics from the University of Essex. She went on to work in or for a considerable number of countries within Asia and Europe as well as Australia and the United States. While building a name for herself through helping company restructure, change management and project management consultancy, Lee became a well-known figure for her skills in analyzing, problem solving and trouble-shooting. She has consulted for many major industries, including banking, telecommunications, insurance, transportation, leisure and governments from many different countries. Some of the companies who have benefited from Lee?s expertise are Hewlett Packard, Siemans Nixdorf, Electrolux and the Philippines government.

Whilst working in the Far East she became a recognized expert on preparing and evaluating large World Bank Proposals (infrastructure projects within developing countries). These accomplishments called upon the skills of bid and project management, risk assessment, contract negotiation and supplier management and required dedicated work to very tight time scales. This expertise was acknowledged by an invitation to be the principle speaker at an International Business Development Conference in Washington, USA. She has also consulted at very senior level in several countries.

She owns and manages two companies, Biz Guru LLC in the USA and Biz Guru Services Ltd in the UK as well a considerable number of profitable web sites. She works almost entirely via the internet, visiting clients on site during major consultancies and training. Her Internet skills span from when major companies first started to consider obtaining their own web sites. During these years, she has kept up to date with the rapid changes on the internet, including the dot com boom and the resulting bust ? which her own web based companies survived.

She regularly consults, writes and lectures on business, bid management and marketing and has published numerous courses and books.

You can search for this article using: entrepreneur home business, entrepreneur franchise opportunity, entrepreneur ideas
 
 
 

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